Grow Your Real Estate Investing Business With Realtors

Sunday, May 24th, 2009 at 12:55 pm

Quick question: how would you like a guaranteed way to grow
your real estate business without spending an additional dollar
to find deals or sellers? Impossible you say?

Not true.

As a general rule, most real estate investors are taught to
avoid working with realtors because “they don’t get what we do”.
However, working with realtors has several benefits:

* Zero marketing dollars because a homeowner will contact a
realtor to buy or sell a house long before they will contact an
investor because the large realtor companies have done a great
job of branding and marketing
* Most realtors are not trained and in many cases, are not
allowed by law to work with overleveraged properties
* Prequalified leads because the homeowner is doing an inbound
call (inbound inquiries are always more qualified than outbound
inquiries)
* Realtors can bring you both buyers and sellers, thus reducing
your work significantly
* It’s becoming increasingly difficult (and in some cases
illegal) for an investor to directly contact a homeowner who’s
going into foreclosures: there’s no such restriction on realtors
* Realtors regularly work with other realtors thus extending
their reach

Working with realtors is a win-win situation and can
significantly boost your short sale investing business without
requiring additional marketing dollars while reducing your
workload.

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